When I write I always struggle with talking about what I think about things. This is mostly because anything I write is invariably the result of some sort of group effort or conversation. This problem is compounded when I write for websites that I build and control. If I'm not careful my name ends up everywhere.
The message then is that when planning your website you should decide what voice you want to use and how you want to present yourself to your visitors. If you are an expert in your subject be clear about it. If you are an aggregator of facts and opinions don't hide it.
The James Image Management Website is a clear example of this. I built the site and created all of the content, BUT I am not alone in my delivery of the service. I have a team of people and partners that I can call upon for help. The net result is that I can deliver a very personal product knowing I have the technical back-up to deliver it.
The point is that even though my name is on most of these posts and the website refers to us as a group it all comes down to the fact that clients can be confident that any projects WE undertake are controlled by a single person ME.
Hopefully this blog provide some insight into what we offer, provide inspiration for you to build the website you have always wanted and help with developing your business generally.